News
23 April 2018

One in five German SMEs using digital marketplaces

Region:
Europe

Digital sales are generating an increasing share of revenues for German small and medium-sized enterprises, according to Frankfurt-based development bank KfW. It found that 780,000 firms - or one in every five German SMEs - are now using digital marketplaces, online shops, or procurement platforms, with the majority of deals being B2B.

KfW estimates that the average annual turnover for SMEs is around €4.5 billion, and that only 4.4% of that is generated through e-commerce.

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